Select Locations to Compare by Drawing Shapes
Create the trade areas that you want to compare Once all the trade areas are drawn, select the Add to Comparison option shown in the shape’s pop-up menu:
The shape will be added to the Quick Comparison window in the top right corner of your screen:
There is also a shortcut to add all trade areas in view to a quick comparison. Click the Create Comparison button in the top of the interface and select Add all in View from within the Quick Comparison window to select them:
Once all your shapes are added, click Create Comparison Report to create a report with all of the trade areas that you specified. Name the report and choose what demographics and POIs to include. When you're happy with your choices, click Create Report to open your comparison report in a new tab.
💪 Power User Tip
Want to compare more than one variable? You can add in additional demographic criteria from within the Target Market panel using the "+" button on the right side of the Quick Comparison model. Check out our article here to learn more:
💡 Check out this article for more information on navigating your newly generated comparison report!
Select Locations to Compare Through Batch Reporting
If custom layers are enabled on your account, you can quickly compare all the points on a layer without having to draw any trade areas.
Using Batch Reporting you can also bring any of your layer data sets into the comparison report, as if they were POIs.
Go to Layers
Find the Layer you'd like to build a batch report off of
Click on the ellipses menu to the right of its name
Select the option to "Create Report(s)"
You'll be navigated to the Batch Report builder, where you can select:
Layer name (e.g. Toronto Candidates) from the drop down
Report type (i.e. Comparison) from the drop down
All that's left is to set the trade area that will be generated for each point under the Set Reporting Method tab and select the layers and POIs that you would like to see included in the report.
If you need any more help on this topic feel free to contact us via Chat or email email@example.com.